Jonathan Cook: Inside Banksy’s The Walled Off Hotel in Bethlehem
(12 mins read) We check in to Banksy’s bizarre Palestinian hotel, where the hospitality is as peculiar as the message is powerful.
Anonymous British street artist Banksy made headlines in October when his $1.4 million artwork Girl with Balloon self-destructed by passing through a shredder concealed in its frame at a London auction moments after it had been bought.
But in the Palestinian city of Bethlehem, a much larger Banksy art project – a hotel boasting “the worst view in the world” – appears to be unexpectedly saving itself from similar, planned destruction.
When it opened in March last year, The Walled Off Hotel – hemmed in by the eight-metre-high concrete wall built by Israel to encage Bethlehem – was supposed to be operational for only a year. But nearly two years on, as I joined those staying in one of its nine Banksy-designed rooms, it was clearly going from strength to strength.
Originally, The Walled Off Hotel was intended as a temporary and provocative piece of installation art, turning the oppressive 700-kilometre-long wall that cuts through occupied Palestinian land into an improbable tourist attraction. Visitors drawn to Bethlehem by Banksy’s art – both inside the hotel and on the colossal wall outside – are given a brief, but potent, taste of Palestinian life in the shadow of Israel’s military infrastructure of confinement.
It proved, unexpectedly, so successful that it was soon competing as a top tourist attraction with the city’s traditional pilgrimage site, the reputed spot where Jesus was born, the Church of the Nativity. “The hotel has attracted 140,000 visitors – local Israelis, Palestinians, as well as internationals – since it opened,” says Wisam Salsa, the hotel’s Palestinian co-founder and manager. “It’s given a massive boost to the Palestinian tourism industry.”
Exception to Banksy’s rule
The Walled Off Hotel was effectively a follow-up to Banksy’s “Dismaland Bemusement Park”, created in the more familiar and safer setting of a British seaside resort. For five weeks, that installation in Weston-super-Mare, Somerset, England, offered holidaymakers a dystopian version of a Disney-style amusement park, featuring a nuclear mushroom-cloud, medical experiments gone wrong, boat people trapped on the high seas and the Cinderella story told as a car crash.
But unlike Girl with Balloon and Dismaland, Banksy appears uncharacteristically reluctant to follow through with the destruction of his Bethlehem creation. Some 21 months later, it seems to have become a permanent feature of this small city’s tourist landscape.
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Given that Banksy is notoriously elusive, it is difficult to be sure why he has made an exception for The Walled Off Hotel. But given his well-known sympathy for the Palestinian cause, a few reasons suggest themselves. One is that, were he to abandon the hotel, it would delight the Israeli military authorities. They would love to see The Walled Off Hotel disappear – and with it, a major reason to focus on a particularly ugly aspect of Israel’s occupation. In addition, dismantling the hotel might echo rather uncomfortably Israel’s long-standing policy of clearing Palestinians off their land – invariably to free-up space for Jewish settlement.
Israel strenuously claims the wall was built to aid security by keeping out Palestinian “terrorists”. But the wall’s path outside The Walled Off Hotel seals off Bethlehem from one of its major holy sites, Rachel’s Tomb, and has allowed Jewish religious extremists to take it over.
A rare success story
In sticking by the hotel, Banksy appears to have been influenced by Palestinian “sumud”, Arabic for steadfastness, a commitment to staying put in the face of Israeli pressure and aggression. But significantly, there is a practical consideration: The Walled Off Hotel has rapidly become a rare success story in the occupied territories, boosting the struggling Palestinian economy. That has occurred in spite of Israel’s best efforts to curb tourism to Bethlehem, including by making a trip through the wall and an Israeli checkpoint a time-consuming and discomfiting experience.
Israel’s attitude was highlighted last year when the interior ministry issued a directive to travel agencies warning them not to take groups of pilgrims into Bethlehem to stay overnight. After an outcry, the government relented, but the message was clear.
Salsa notes that The Walled Off Hotel has not only attracted a new kind of visitor to Bethlehem but has also persuaded many to spend time in other parts of the occupied West Bank, too.
Salsa understands the importance of tourism personally. He was an out-of-work guide when mutual friends first introduced him to Banksy in 2005, shortly after the wall cutting off Bethlehem from nearby Jerusalem had been completed. The city was economically dead, with tourists too fearful to visit its holy sites as armed uprisings raged across the occupied territories. The Second Intifada from 2000-2005 was the Palestinians’ response after Israel refused to grant them the viable state most observers had assumed was implicit in the Oslo Accords of the 1990s.
Banksy arrived in 2005 to spray-paint on what was then a largely pristine surface, creating a series of striking images. It unleashed a wave of local and foreign copycats. The wall in Bethlehem quickly became a giant canvas for artistic resistance, says Salsa.
Much later, in 2014, Banksy came up with the idea of the hotel. Salsa found a large residential building abandoned for more than a decade because of its proximity to the wall. In secret, The Walled Off was born. “It was a crazy spot for a hotel,” says Salsa. “It felt like divine intervention finding it. It was close to the main road from Jerusalem so no one could miss us.”
Importantly, the hotel was also in one of the few areas of Bethlehem inside “Area C”, parts of the West Bank classified in the temporary Oslo Accords as under full Israeli control. That meant the army could not bar Israelis from visiting. “Nowadays there are no channels open between Palestinians and Israelis. So The Walled Off Hotel is a rare space where Israelis can visit and taste the reality lived by Palestinians.
“True, Israelis mostly come to see the art. But they can’t help but learn a lot more while they are here.”
Salsa is happy that the Walled Off Hotel provides a good salary to 45 local employees and their families. His hope in setting up the hotel was to “encourage more tourists to stay in Bethlehem and for them to hear our story, our voice”.
But Banksy’s grander vision had been fully vindicated, he says. “The Walled Off Hotel gives tourists an experience of our reality.
“But it also emphasises other, creative ways to struggle and speak up. It offers art as a model of resistance.
“The hotel magnifies the Palestinian’s voice. And it makes the world hear us in a way that doesn’t depend on either us or the Israelis suffering more casualties.”
The hotel’s continuing impact was underscored last month when it featured for the first time at the Palestinian stand at the annual World Travel Market in London, the largest tourism trade show in the world. The event attracts 50,000 travel agents, who conduct more than $4 billion in deals over the course of the show.
Banksy had announced beforehand that he would bring a replica of one of his artworks on the wall just outside the Bethlehem hotel: cherubs trying to prise open two concrete slabs with a crowbar. He also promised a limited-edition poster showing children using one of Israel’s military watchtowers as a fairground ride. A slogan underneath reads: “Visit historic Palestine. The Israeli army liked it so much they never left!” As a result, there was a stampede to the Palestinian stand, one of the smallest, that caught the show’s organisers by surprise.
Rula Maayah, the Palestinian tourism minister, praised Banksy for changing the image of Palestinian tourism by diverting younger people into the West Bank, often during a visit to Israel. “He promotes Palestine and focuses on the occupation, but at the same time he is talking about the beauty of Palestine,” she said.
At the Walled Off Hotel, however, Israel has made it much harder to see the beauty. Most windows provide little more than a view of the wall, which dwarfs in both height and length the Berlin Wall to which it is most often compared. That is all part of the Walled Off “experience” that now attracts not only wealthier visitors keen to stay in one the hotel’s rooms, but a much larger audience of day trippers.
So successful has the Walled Off Hotel proved in such a short space of time that even some locals concede it upstages the Church of the Nativity – at least for a proportion of visitors. A local taxi driver who was guiding two French sisters along the wall outside the hotel said many independent tourists now prioritised it ahead of the church.
Only wanting to be identified as Nasser, he said: “We may not know who Banksy is, but the truth is, he has done us a huge favour with this hotel and his art.”
Sanctuary in a police state
If Dismaland created a dystopian amusement park in the midst of a fun-filled seaside resort, the Walled Off Hotel offers a small sanctuary of serenity – even if a politically charged one – in surroundings that look more like a post-apocalyptic police state.
Along the top of the wall, there are innumerable surveillance cameras, as well as looming watchtowers, where ever-present Israeli soldiers remain out of view behind darkened glass. They can emerge unexpectedly, usually to make raids on the homes of unsuspecting Palestinians.
When I made a trip to the Walled Off in October, I parked outside to find half a dozen armed Israeli soldiers on top of the hotel’s flat roof. When one waved to me, I was left wondering whether I had been caught up in another of Banksy’s famous art stunts. I hadn’t. They were real – there to watch over Jewish extremists celebrating a religious holiday nearby at Rachel’s Tomb.
The hotel’s lobby, though not the rooms, are readily accessible to the public. It is conceived as a puzzling mixture: part cheeky homage to the contrived gentility of British colonial life, part chaotic exhibition space for Banksy’s subversive street art. Visitors can enjoy a British cream tea, served in the finest china, sitting under a number of Israeli surveillance cameras wall-mounted like hunting trophies or alongside a portrait of Jesus with the red dot of a marksman’s laser-beam on his forehead.
A history of resistance
The lobby leads to a museum that is probably the most comprehensive ever to document Israel’s various methods of colonisation and control over Palestinians, and their history of resistance.
At its entrance sits a dummy of Lord Balfour, the foreign secretary who 101 years ago initiated Britain’s sponsorship of Palestine’s colonisation. He issued the infamous Balfour Declaration promising the Palestinians’ homeland to the Jewish people. Press a button and Balfour jerks into life to furiously sign the declaration on his desk. Upstairs is a large gallery exhibiting some of the best of Palestinian art, and the hotel reception organises twice-daily tours of the wall.
Entry to the rooms is hidden behind a secret door, disguised as a bookcase. Guests need to wave a room key, shaped like a section of the wall, in front of a small statue of Venus that makes her breasts glow red and the door open.
A stairway leads to the second and third floors, where the landings are decorated with more fading colonial splendour and Banksy art. Kitsch paintings of boats, landscapes and vases of flowers are hidden behind tight metal gauze of the kind Israel uses to protect its military Jeeps from stone-throwers.
A permanent “Sorry – out of service” sign hangs from a lift, its half-open doors revealing that it is, in fact, walled up.
Although the rooms are designed thematically by Banksy, only a few contain original artworks, most significantly in the Presidential Suite.
Hotels may be used to customers taking shampoos and soaps, even the odd towel, as mementoes of their stay. But at the Walled Off, the stakes are a little higher. Guests are issued with an inventory they must sign on departing, declaring that they have not pilfered any art from their room. But it is the wall itself that is the dominant presence, towering over guests as they come and go, trapping them in a narrow space between the hotel entrance and an expanse of solid grey.
A proportion visit the neighbouring graffiti shop, Wall Mart, where they can get help on how to leave their mark on the concrete. Most of the casual graffiti is short-lived, with space regularly cleared so that new visitors can scrawl their messages and use art as a tool of resistance.
Banksy’s better-known artworks, however, are saved from the spray-paint pandemonium elsewhere.
The crowbar-armed cherubs he brought to London were painted in time for Christmas last year when he recruited film director Danny Boyle – of Slumdog Millionaire fame – to stage an alternative nativity play for local families in the hotel car park. The “Alternativity”, featuring a real donkey and real snow produced by a machine on the Walled Off’s roof, became a BBC documentary. Banksy had once again found a way to persuade prime-time TV to shine a light on Israel’s oppressive wall.
Another artwork is his “Er sorry”, a leftover from the Walled Off’s “apologetic street party” of November last year, marking the centenary of the Balfour Declaration’s signing. Children from two neighbouring refugee camps were invited to wear Union-Jack crash helmets and wave charred British flags. A person dressed as Queen Elizabeth II unveiled “Er Sorry” stencilled into the wall. It served both as a hesitant apology on behalf of Britain and as a play on the initials of the Queen’s official Latin title, Elizabeth Regina.
The event, however, illustrated that Banksy’s subversive message, directed chiefly at western audiences, does not always translate well to sections of the local Palestinian population. The party was hijacked by local activists who stuck a Palestinian flag into the Union Jack-adorned cake and chanted “Free Palestine”.
Is this ‘war tourism’?
Salsa outright rejects claims from some locals and foreign critics that the hotel is exploiting Palestinian misery and is an example of “war tourism”.
He points out: “The Balfour party got the media interested in a story they probably would not have covered otherwise because it lacked violence and bloodshed.”
He adds that the area of Bethlehem in which the Walled Off is located would have been killed off by the wall were it not for Banksy investing his own money and time in the project. As well as the staff, it has brought work to tour guides, taxi drivers, neighbouring and cheaper hotels, shops and petrol stations. “That is a very important form of resistance,” he says.
It is also a rare example of Palestinians reclaiming land from the Israeli army. On the other side of the wall there had been a large army camp until the hotel started drawing significant numbers of visitors.
“The army didn’t like lots of tourists taking pictures nearby, so they moved further away, out of sight.”
Canadian tourist Mike Seleski, 30, visited the hotel to see Banksy’s art before standing in front of the wall. He said he had heard about the Walled Off from an Israeli he befriended in Vietnam during a year travelling.
This was a detour from his stay in Israel – his only stop in the occupied territories. “I don’t like the usual tourist experiences,” he said. “It is important to hear the other side of the story when you travel.”
In every one of the 32 countries he has visited, he has stood to be photographed before a famous local spot holding a cardboard sign with words to reassure his worried mother: “Mum – I’m OK.”
In Bethlehem, he said it was obvious he’d take the photo in front of Banksy’s art on the wall, rather than the Church of the Nativity. “You see the wall on TV and forget about it. You get on with your life. But when you stand here, you realise Palestinians don’t have a choice. They simply can’t ignore it.”
Jonathan Cook is an award-winning British journalist based in Nazareth, Israel, since 2001. He is the author of three books on the Israeli-Palestinian conflict.